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Innovated Marketing

A small, senior team of designers, developers, and strategists building websites and growth systems for businesses that refuse to look outdated.

(912) 309-7151Team@innovated.marketing
Richmond Hill, GA
Mon–Fri, 9am–6pm ET
Sat by appointment

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Georgia Registered Business · Est. 2021

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HearthstoneCustom Homes
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Portfolio

TwoHundredHomes,Zero Shortcuts.

Three decades of custom homes across the Blue Ridge, ridgetop moderns, timber lodges, farmhouse estates, and the renovations that saved Asheville's grand old houses.

01Featured Builds

Case studies in patience.

Three recent homes, told honestly, the site challenges included. Full project books are available at the studio.

The Overlook at Town Mountain, exterior
Town Mountain, Asheville · Mountain Modern Craftsman

The Overlook at Town Mountain

6,400Square Feet
5 / 6.5Beds / Baths
22 monthsBuild Timeline
2024Completed
01The Story

Perched at 3,100 feet with a 40-mile view of the Craggies, the Overlook demanded a steel-reinforced foundation cut into solid granite, and rewarded it with the best sunrise in Buncombe County. Twenty-six tons of native stone, a 24-foot glass wall, and a great-room truss raised in a single day.

Build Something Like This
The Overlook at Town Mountain, interior
Interior Detail
The Sourwood Estate, exterior
Black Mountain · Heavy Timber Lodge

The Sourwood Estate

8,100Square Feet
6 / 7Beds / Baths
26 monthsBuild Timeline
2023Completed
02The Story

A full timber-frame home raised from Douglas fir bents cut in our Swannanoa shop, wrapped around a two-story fieldstone chimney. The owners asked for a house that would 'outlive the trees around it.' The oldest joinery technique we used dates to the 1700s; the geothermal system beneath it does not.

Build Something Like This
The Sourwood Estate, interior
Interior Detail
Fernbank Farmhouse, exterior
Fairview · Modern Farmhouse

Fernbank Farmhouse

4,200Square Feet
4 / 4.5Beds / Baths
16 monthsBuild Timeline
2025Completed
03The Story

Eleven acres of pasture, a spring-fed pond, and a brief that read 'a farmhouse our grandkids will fight over.' Board-and-batten cedar, a standing-seam roof, a scullery kitchen behind the show kitchen, and a sleeping porch positioned for the evening breeze off Cane Creek.

Build Something Like This
Fernbank Farmhouse, interior
Interior Detail
02Details & Rooms

The parts you touch
every day.

Kitchens, porches, stairs, and suites, because a great home is won or lost at arm’s length.

Great room, The Overlook
InteriorsGreat room, The Overlook
Scullery kitchen, Fernbank
KitchensScullery kitchen, Fernbank
Primary suite, Laurel Ridge
InteriorsPrimary suite, Laurel Ridge
Walnut island, Beaucatcher House
KitchensWalnut island, Beaucatcher House
Porch at dusk, Craggy View
OutdoorPorch at dusk, Craggy View
Reading nook, Sourwood
InteriorsReading nook, Sourwood
Sunken living room, Montford reno
RenovationSunken living room, Montford reno
Terrace & pool, Laurel Ridge
OutdoorTerrace & pool, Laurel Ridge
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Tons of native stone, The Overlook
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Of clients build with us again or refer
0
Days early, Fernbank delivery
0%
Avg. variance from contract price
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We interviewed five builders in Asheville. Hearthstone was the only one who told us what our lot would really cost to build on, and then came in under it.

Whit & Caroline AldridgeThe Overlook at Town Mountain, completed 2024

Your lot could be
number 201.

Walk the full portfolio with us at the Biltmore Village studio, project books, material samples, and the coffee’s good.

Visit the StudioExplore Services
HearthstoneCustom Homes

Building Western North Carolina’s finest custom homes since 1995. Two hundred homes, three decades, one standard: built like an heirloom.

NC General Contractors License No. 84117 · Unlimited Classification · Fully Insured

What We Build

Custom HomesWhole-Home RenovationsAdditions & Second StoriesOutdoor LivingTimber Frame StructuresDesign-Build

Visit the Studio

41 Kitchin Place
Biltmore Village
Asheville, NC 28803

(828) 555-0147hello@hearthstonecustomhomes.com

Studio Hours

Mon – Fri8:00a – 5:30p
SaturdayBy appointment
SundayClosed

Where We Build

AshevilleBiltmore ForestBlack MountainWeavervilleFairviewArdenFletcherMills RiverHendersonvilleCandlerLeicesterLake LureMontreatWaynesville

Building within one hour of Asheville, across Buncombe, Henderson, Haywood & Rutherford counties.

© 2026 Hearthstone Custom Homes, Inc. All rights reserved.

Built by hand in the Blue Ridge Mountains.

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