

Forge your legacy, 5,000+ members, 60+ classes, open 24/7
Client
Iron Forge Fitness
Industry
Fitness / Health
Services
3 Services
Status
Completed
Built a bold, black-and-orange website for a high-energy independent gym featuring a programs grid, interactive class timetable, three membership tiers ($49/$89/$149), elite trainer profiles, transformation stories, world-class equipment showcase, and membership benefits breakdown.
Iron Forge had 5,000+ members, 60+ classes, and 18 elite trainers but was invisible online. Competing against national chains, they needed a digital presence as intense as their workouts.
Designed an aggressive, high-contrast black-and-orange website showcasing six program categories (strength, CrossFit WOD, MMA, lean & shredded, get in shape, after school), an interactive class timetable, three membership tiers ($49/$89/$149), elite trainer profiles with credentials, member transformation stories, a world-class equipment gallery, and a full membership benefits breakdown.
5,000+
Active Members
60+
Weekly Classes
18
Elite Trainers
5,000+ members showcased as social proof
Online class bookings increased 200%
Transformation stories drove 40% of new sign-ups
Became the #1 rated gym in the area on Google