

Peak performance roofing with 25+ years of expertise
Client
Apex Roofing
Industry
Home Services / Roofing
Services
2 Services
Status
Completed
Built a comprehensive roofing website featuring an interactive roof type comparison tool, roof health assessment quiz, tiered warranty packages, a storm damage response process, and a showcase of awards and certifications.
Apex had 25+ years of experience and 4,800+ completed projects but no way to educate homeowners on roofing materials or differentiate their warranty offerings from competitors.
Designed an authoritative website with a side-by-side roof type comparison (asphalt shingles, standing seam metal, clay/concrete tile), an interactive roof health assessment quiz, three warranty tiers (10-year, 25-year, and Lifetime Apex Peak), a detailed storm damage response timeline, and an awards and certifications showcase.
25+
Years Experience
4,800+
Projects Completed
<2hrs
Response Time
Roof health assessment quiz captures 60+ leads per month
Warranty tier page increased average project value by 35%
Storm damage leads up 250% after launch
4,800+ projects showcased in filterable gallery